Launches surge – investors seek alternatives to the industry’s biggest names

This post is all about “Launches surge – investors seek alternatives to the industry’s biggest names”. People often ask us about it, so we put our notes together in one place.

Above all, enjoy the process. Things tend to go better when you are having fun along the way.

If you only take one thing away, let it be this: consistency beats perfection every time.

Start with what you already have, notice what works and build from there.