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Email Marketing Strategies

Send e-mails that reach the inbox, get opened and lead to action.

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Course Description

Send e-mails that reach the inbox, get opened and lead to action.

Each lesson combines a short video, a worksheet and a quiz, so you can check your progress as you go. Learn at your own pace and come back to the material whenever you need it.

Key concepts covered include:

  • Improving Your Email Strategies

  • Deliverability

  • Designing Marketing Emails

Course Content

  1. Deliverability Of Your Emails

    Lists, authentication and avoiding the spam folder.

  2. Improving & Designing Marketing Emails

    Subject lines, layout and calls to action that work.

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