Marketing
Campaign lessons and the tools I use every day as a marketer.
What I write about
Travel
Slow trips across the Gulf and beyond, with practical tips.
Technology
Gadgets and apps I have actually tested, the good and the bad.
Wellness
Rest, routines and small habits that keep work in balance.
Featured stories
Three months with five wearables
Shahad Al Nouri
A sleep ring, two watches, a clip-on tracker and smart earbuds: what stayed on my wrist and what ended up in a drawer.
Two weeks without my phone in Jebel Akhdar
Shahad Al Nouri
I left my phone in the hotel safe, carried a paper map and came home with stories instead of photos.
Hi, I’m Shahad
I’m Shahad Al Nouri, a marketing manager in Kuwait City. I started this journal in 2016 to keep notes from my trips, and it grew into a place where I write about travel, work, technology and looking after myself.
I test the gadgets and apps before I recommend them, and I tell you when something did not work. Most posts start with a question a reader sent me.
Whether you are here for a travel plan, a calmer morning or a better campaign, you are in the right place.
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What readers say
Shahad writes the way a good friend talks: honest, practical and never preachy. Her Sunday letter is the one email I always open.